To describe the work of Biceps it is very easy to fall back on fitness metaphors. But the reality is that Biceps has never set foot in a gym in his life.
In fact, the name Biceps comes as a response to a firm belief, the love of work. Beyond its passion for visual humour, memorable characters and dynamic cinematography, the real strength of Biceps is passion and commitment.
Biceps was formed in 2018 by Victor Aguilar (Zipi) and Egoitz Audikana (Ego). Their work quickly gained prominence, characterized by their love for powerful images that move on the edge between cinematic modernity and humour as seen in stand-out campaigns for global brands such as Burger King, Disney+, KFC, Heinz, Renault, Audi, Cupra, Seat, Ikea, Mini.
Recognition also came with awards at festivals including Cannes Lions among many others.
Biceps became just one after Ego's passing. Now Zipi carries the torch of Biceps, with the same enthusiasm and ambition, because in a way Biceps is still a story of friendship and a shared vision.
For ever a duo in spirit.
Biceps is based in Madrid.
AWARDS (selection) :
Burger King:
2023 D&AD - graphite pencil + wood pencil - TV & VOD / Over 120 Seconds
2023 One Show - Silver Pencil – TV & VOD / Over 60 Seconds – Single
2023 Clio Gold – Film (61 Seconds to Five Minutes)
2023 Clio Silver – Film Craft (Copywriting)
2022 Cannes Film Craft – Bronze Lion – Script
2022 Cannes Film – Silver Lion – TV / CINEMA FILM: Retail
2022 Ojo de Iberoamericano - 1 x Grand Prix, 1 x gold
2022 El Sol de Iberoamérica - Grand Prix + Gold
2022 London International Festival - 2 x gold, 2 x Bronce
2022 Ciclope Festival Madrid - finalist
Blur, Spain (excl.)
Outsider, UK (excl.)
Furlined, USA (excl.)
Diplomats, France (excl.)
Immigrant, Brazil, Scandinavia (excl.)
Carat, Belgium
Biceps worked for clients like MINI, AUDI, SEAT, CUPRA, KFC, BURGER KING, DIESEL, RENAULT, IKEA, GILETTE, DISNEY+ and many more.